Storytelling

Every crisis is in part a storytelling crisis.
This is as true of climate chaos as anything else.
—Rebecca Solnit, Writer, historian, activist, and editor of Not Too Late: Changing the Climate Story from Despair to Possibility

Thanks to decades of work by scientists, climate advocates, and community organizers, more people than ever recognize the climate crisis as a clear and present threat to communities and ecosystems worldwide.

However, the climate movement needs to build more critical mass. We need more people to embrace the clean energy transition as urgent, achievable, and even desirable. We need communities, organizations, and businesses to reduce their gas and oil use and rapidly adopt clean energy solutions. We need climate advocates to share more relatable stories highlighting excitement and human connection over jargon and technicalities. We need a vocal and influential bloc of well-informed policymakers and elected officials to prioritize climate action at every level. Most of all, we need hope.

To meet this moment and help our cause prevail, we're harnessing the power of narrative and storytelling to personalize and transform public perception about the climate crisis and its clean energy solutions.

Follow us on Instagram for the latest climate stories

 

Header graphic

Solar accessibility to soar for Oregon’s lower-income households

The state of Oregon was recently awarded $86 million for rooftop solar projects for lower-income residents. The extra cool news: combined with existing federal and state solar incentive programs, this may bring the upfront costs of rooftop solar to nearly zero for many eligible households.

Photo of electric pickup truck with AAA logos

Coming soon: Carbon-free roadside assistance?

As the largest provider of roadside assistance services in the Evergreen State, AAA Washington responds to calls for all kinds of jams — and soon they’ll be responding to help with more fossil-free vehicles.

Heat pumps for healthy homes

Joyspotting clean energy solutions

Join us in joyspotting clean energy! How many fossil-free solutions can you spot in your neighborhood?

photo of energy efficient home with solar panels on roof

Getting renters in on the heat pump revolution

Did you know that 24 of Oregon's most advanced, energy-efficient homes are located in Grand Ronde? But how do we get these benefits into the hands of more renters across the region?

Climate Cast Story Spotlight header graphic

Busting the myths: clean energy does work in the cold

We have examples from across the country and worldwide that ought to close the confidence gap once and for all: yes, clean energy technologies work during cold weather.

Photo of kindergarteners boarding an electric school bus

Kids breathe easier on electric school buses

Kids deserve to breathe clean, unpolluted air. Plenty of ink has already been spilled about the harms of polluted air in homes and classrooms. However, students are still routinely exposed to dirty, polluted air from a source in virtually every school district’s driveway: the school bus.

Photo of MTR Western electric bus

The Bus Company That Could

How a small business is overcoming bumps on the road to all-electric buses.

Climatecast header graphic

The future of GOP climate action, ESG, and big clean trucks

Climate issues made a surprise appearance during the recent GOP Presidential debate. Let's see how the candidates responded.

Photo of plants sprouting

This Earth Day, hear from different voices 🌍

Nature is a part of our collective home every bit as much as any four walls and a roof, all of which needs recognition and protection.

Screenshot of video

🎬 Not so "natural" gas?

The fossil fuel industry promotes methane — commonly referred to as "natural gas" — as a safe and healthy source of energy. However, using methane has major negative health and environmental consequences.

Legacy Solution Stories project (2012-2018)

Story content published between 2012 and 2018 was developed as part of our initial Solutions Stories project. It sought to capture and communicate the success stories on the ground about building a clean energy economy in the Pacific Northwest. The project showcased stories aimed at reaching policymakers and other key audiences that influence those drivers and decision-makers on climate and clean energy policy.

This project was placed on hiatus in 2018, but helped inspire Climate Solutions' present-day storytelling and narrative efforts.

Give for a brighter future

Connect with our storyteller

 Have you upgraded your home from gas to all energy-efficient electric appliances?

 Is your company transitioning to zero-emission fleet vehicles?

Is your community hungry for some climate hope and optimism?

Our in-house storyteller wants to connect with you!

Email jonathan [dot] lee (at) climatesolutions [dot] org

Connect

Join our email list to learn about what we do and how to get involved. 

Photo of kindergarteners boarding an electric school bus

Kids breathe easier on electric school buses

Kids deserve to breathe clean, unpolluted air. Plenty of ink has already been spilled about the harms of polluted air in homes and classrooms. However, students are still routinely exposed to dirty, polluted air from a source in virtually every school district’s driveway: the school bus.
Read More